The Beauty of a Newsletter - (cont)

Providing a monthly newsletter to your subscribers is important as it keeps your name and your company in front of a targeted audience.

Capturing the attention of your visitors can be difficult. The average time a web surfer spends looking at a website is 7 seconds.

This means you have this amount of time only to make a conversion - that is, ask people to take an action. One such action is to sign up for a newsletter, one that can be emailed to them and that they can go back and read at a later date.

With a newsletter you are 'coming back' to people when they have the time to sit and read. This is when you are able to truly tell them about your product or service.

Creating a monthly newsletter therein builds trust in your company as well as credibility. The beauty of a newsletter that is electronic is that is very affordable. Unlike the old days where everything had to be printed, folded and sent bulk mail, receiving an electronic newsletter is common.

At Ravenwood Creations we set up your bulk email account through a specialized software that monitors subscribers, unsubscribers, those who received their newsletter, who opened it, who didn't open it and more.

We can also help you create an opt-in button for your website that allows viewers to subscribe. To avoid the anti-spam law all subscribers must opt-in twice, a rule we always abide by.

Last, we can help you write your newsletter. You can give us the information you want discussed and we can do the rest.

For more information contact us.