Providing a monthly newsletter
to your subscribers is important
as it keeps your name and your
company in front of a targeted
audience.
Capturing the attention
of your visitors can be
difficult. The average time a
web surfer spends looking at a
website is 7 seconds.
This means you have this
amount of time only to make a
conversion - that is, ask people
to take an action. One such
action is to sign up for a
newsletter, one that can be
emailed to them and that they
can go back and read at a later
date.
With a newsletter you are
'coming back' to people when
they have the time to sit and
read. This is when you are able
to truly tell them about your
product or service.
Creating a monthly
newsletter therein builds trust
in your company as well as
credibility. The beauty of a
newsletter that is electronic is
that is very affordable. Unlike
the old days where everything
had to be printed, folded and
sent bulk mail, receiving an
electronic newsletter is common.
At Ravenwood Creations we
set up your bulk email account
through a specialized software
that monitors subscribers,
unsubscribers, those who
received their newsletter, who
opened it, who didn't open it
and more.
We can also help you
create an opt-in button for your
website that allows viewers to
subscribe. To avoid the
anti-spam law all subscribers
must opt-in twice, a rule we
always abide by.
Last, we can help you
write your newsletter. You can
give us the information you want
discussed and we can do the
rest.